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Animated Explainer Videos for Businesses, Charities & NGOs

Armasar IOM designs clear, professional animated explainer videos, helping teams explain complex products or concepts clearly and consistently over time.

If your service, mission, or product is hard to explain in words alone, an animated explainer video can do the heavy lifting. Armasar IOM is an animated explainer video company that creates clear, professionally animated videos for businesses, charities, and NGOs that need to communicate their value quickly and effectively.

Whether you’re explaining a service, raising awareness, onboarding supporters or customers, or improving website conversions, explainer videos help people understand what you do, fast.

Scripted. Professionally produced. Built for clarity.

What Is an Explainer Video?

An explainer video is a short, focused video designed to explain a service, product, or process in a simple and engaging way. These videos are commonly used on homepages, service pages, landing pages, and social platforms.

For businesses, explainer videos are especially effective at:

  • simplifying complex services

  • building trust quickly

  • improving engagement and conversions

Why Explainer Videos Work

  • Explain your service clearly in under two minutes

  • Keep visitors engaged longer on your website

  • Build trust with clear, professional presentation

  • Improve conversion rates on key pages

  • Reduce repetitive sales and support questions

Naked Insurance

Understanding Excess Explainer Video

Animated Explainer Video Services

Armasar IOM works with businesses, charities, and NGOs to produce explainer videos that are clear, concise, and aligned with their goals. Every video is tailored: no templates, no generic stock messaging.

Explainer Videos Can Be Used For:

Website homepage explainer videos

Service or product explanation videos

Customer or donor onboarding videos

Internal processes or training videos

Social media or paid advertising videos

How the Explainer Video Process Works

Step 1
Discovery

We clarify your message, audience, and goal for the video. This is where we define the full scope.

Step 5 
Animation

We animate the assets.

Step 2 
Script

A clear, jargon-free script written specifically for your business.

Step 6
Audio

Professional voice-over and a music track to enhance your visuals.

Step 3 
Storyboard

We provide a storyboard so you can see the full flow before we animate.

Step 7 
Final Delivery

Final video delivery ready for use

Step 4 
Asset Creation

We create the designs, graphics, characters and other visual assets.

Step 8 
Cut-downs and Resizing

Need a shorter version of the same video or re-sized for different aspect ratios? We'll create cutdowns and aspect ratio variations as needed.

Reviews and Changes

Throughout the process, we'll work closely with you to provide regular review builds, and each step will be signed off before we move onto the next one.

Frequently Asked Questions

How long should an explainer video be?

Most explainer videos perform best between 60 and 120 seconds.

Can the video be used on social media?

Yes. Videos can be formatted for websites, social platforms, and ads.

Do you work with Isle of Man businesses only?

We're based on the Isle of Man but work with companies and brands around the world.

Do explainer videos help with website conversions?

How much does an animated explainer video cost?

Explainer video pricing depends on length, complexity, and production requirements. Projects start from £1,000, with a clear quote provided before work begins.

Explainer videos help visitors understand what you do more quickly, which often leads to longer time on page and higher enquiry rates on key website pages.

Where should an explainer video be used on a website?

Can you help write the script for the explainer video?

Explainer videos are commonly placed on homepages, service pages, and landing pages where visitors need a clear explanation before taking action.

Yes. Script writing is included as part of the explainer video process to ensure the message is clear, concise, and aligned with your business goals.

What style of explainer videos do you produce?

How long does it take to produce an explainer video?

We specialize in animated explainer videos. Our videos are produced in a clean, professional style focused on clarity and ease of understanding.

Most explainer videos are completed within 2–4 weeks, depending on length, revisions, and approval timelines.

Can the explainer video be updated later?

Do you provide filming services?

Yes. Videos can be updated or revised in the future if your services or messaging change. Just reach out to us for a quote when you'd like yours updated.

We do not provide filming services, but we can use stock footage or footage you provide.

What do you need from us to get started?

Typically, a short discovery call and basic information about your service are enough to begin the process.

Need a Clear Way to Explain What You Do?

If your message is hard to explain or easy to misunderstand, an explainer video can make the difference.

Clear messaging. Professional delivery. No templates.

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